bob's your uncle
bob'syouruncle
Shannon Thorndyke

Shannon Thorndyke

Director AI & PerformanceEngineering Unfair Advantage

Shannon Thorndyke builds the systems that make great ideas scale.

With more than two decades of experience across North America, she has helped brands like Dove, Nestlé, AMEX, Nike, RBC, TD, Microsoft and General Mills solve complex marketing problems with clarity and measurable impact.

At Bob’s Your Uncle, Shannon architected our AI and performance infrastructure from the ground up — transforming how we operate so our teams spend less time managing process and more time growing our clients’ businesses.

Because efficiency isn’t the point. Advantage is.

She brings next-level data analytics, automation and performance intelligence into every engagement — ensuring creativity is backed by precision and campaigns are built to win, not just launch.

Her expertise is trusted at the highest levels. Shannon was recently contracted by Pinterest to help build their online shopping portal — a testament to her ability to translate emerging technology into real commercial platforms.

A sought-after international speaker and educator, she makes complex technology accessible, practical and actionable.

When she’s not engineering growth systems, she’s raising horses in central Florida.

High performance looks different depending on the arena.

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