bob's your uncle
bob'syouruncle
Olivieri

Olivieri

From Decline to Everyday King

Beef Farmers of Ontario

Beef Farmers of Ontario

The Question That Conquered the Counter!

Popeyes

Popeyes

The great chicken coup - How we overthrew the colonel and built a spicy empire

Gardein

Gardein

From Niche Innovator to Plant-Based King

Popeyes

Popeyes

The Sandwich

Second Harvest

Second Harvest

We transformed Second Harvest from charity to cultural catalyst—launching a beer that started with stale bread and ended with global headlines.

Osmows

Osmows

“Hooked on Sauce” - From Sidekick Condiment to King of Sauce Obsession

Mike's Hard Lemonade

Mike's Hard Lemonade

From Challenger to King of Refreshment

The Honest Potato

The Honest Potato

From humble spud to King of Authentic Simplicity

Janes Chicken

Janes Chicken

From Freezer Staple to King of Family Wins

Dos Locos

Dos Locos

From Wild Challenger to Kings of Lime-Fueled Fun

Bosch

Bosch

From Trusted Technician to King of Home Innovation

Beef Farmers of Ontario

Beef Farmers of Ontario

From Local Gem to King of Culinary Discovery

Taste of Nature

Taste of Nature

From quiet legacy to King of Conscious Snacking

Canon

Canon

From Challenger to Imaging King

Zero dB

Zero dB

From concept to King of Mental Clarity

Chicken Farmers of Canada

Chicken Farmers of Canada

From Dinner Monotony to King of Culinary Adventure

Thermador

Thermador

From Luxury Niche to King of Culinary Innovation

Vodka Mudshake

Vodka Mudshake

From Guilt-Ridden Treat to King of Unfiltered Indulgence

canon

canon

“We Stole the Show” – From Olympic Understudy to King of Imaging Innovation

Rival House

Rival House

From a bold challenger to King of the Sober Celebration

New Roots Herbal

New Roots Herbal

From Niche Supplement to King of Clean Wellness

Seymours Sangria

Seymours Sangria

From seasonal debut to King of the Patio Cooler

Hipmunk

Hipmunk

From Underdog Startup to King of Travel Search

EAS

EAS

From Fragmented Portfolio to King of Sports Nutrition

EverMe

EverMe

‍By turning chaos into clarity, EverMe earned its crown as the King of Personalized Wellness

Molson

Molson

From Striking Decline to King of Hockey Comebacks

Ice River Green Bottle Co.

Ice River Green Bottle Co.

From quiet recycler to King of Closed-Loop Packaging

Platinium Naturals

Platinium Naturals

Rebrand captures innovative new technology

Rubicon

Rubicon

We love getting people to step out of their comfort zone and try something deliciously different - lychee, guava, soursop and more.

Twisted Shotz

Twisted Shotz

Shots do more than just bring liquors together – they bring friends together.

Second Harvest

Second Harvest

From trusted local charity to King of Sustainable Hunger Relief

Yorkshire Valley Farms

Yorkshire Valley Farms

Making organic even more attractive

Robert Skalli

Robert Skalli

Repositioning Robert Skalli for category leadership

Catelli

Catelli

From Functioning to Feeling

Catelli

Catelli

From Natural Sauce to Natural Wonder

Catelli

Catelli

From Faster Meals to Better Moments